Product Manager

Orhan Karaköprü

I build and grow digital products — currently leading multi-product at Medibulut. I also ship side projects at the edge of AI & code.

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About

I'm a Product Manager with 7+ years of experience building and growing digital products. I specialize in product-led growth, funnel optimization, and integrating AI into product workflows. At Medibulut I manage a portfolio of four SaaS products simultaneously — medibulut.com, Dentalbulut, Medibulut KYS, and Diyetbulut — spanning healthcare tech, compliance, and nutrition. I'm currently pursuing a PhD in Business Management, with a thesis on demand estimation using machine learning. On the side, I build AI-powered tools and write about product thinking.

Work

MedibulutDec 2023 – Present

Product Manager

medibulut.com · Dentalbulut · Medibulut KYS · Diyetbulut

  • 3× annual subscription growth in 6 months via onboarding redesign, A/B testing & AI-assisted behavior modeling
  • +22% 30-day retention through habit-forming engagement flows validated with clinicians, engineers & marketers
  • +30% appointment bookings by optimizing mobile/web health funnels with AI-driven personalization
  • Integrated LLM tooling into product workflows, cutting feature scoping time by ~40%
  • Managing 4 SaaS products in parallel — healthcare, dental, compliance, and nutrition verticals
optimum7.comNov 2022 – Dec 2023

Business Analyst

  • +30% organic traffic growth via Google Ads performance reporting and high-ROI campaign optimization
  • +15% sales performance across 3 product lines through profitability dashboards and margin analysis
  • +15% customer satisfaction by restructuring account assignments based on domain expertise
gigaaa Voice AssistantJan 2021 – Nov 2022

Product Manager

  • Launched company's first B2B mobile SaaS product from 0 to MVP
  • Defined full product roadmap; coordinated engineering, design & QA in agile
  • Validated product-market fit with structured feedback from 30+ early users
Nişantaşı UniversityJun 2016 – Jan 2021

Research Assistant, Logistics Dept.

  • Published 8 peer-reviewed articles on optimization & Multi-Criteria Decision Making
  • 31 academic citations · Advised a yearly cohort of 600 students

Education

PhD, Business ManagementPresent

Istanbul University

Thesis: Demand Estimation With Machine Learning Models Under Uncertainty · GPA 3.55/4

MSc, International Logistics Management2017

Yaşar University

Full scholarship for academic excellence

BSc, International Logistics Management2014

Yaşar University

Full scholarship for academic excellence

Projects

Writing

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Get in touch

I'm always open to interesting conversations about product, AI, or side projects.

linkedin.com/in/orhankarakopruo.karakopru@gmail.com